Adult colouring book craze prompts global pencil shortage

[Chickadee]

It's not just for bigbear anymore...  

 

Adult colouring book craze prompts global pencil shortage

 

The world’s biggest pencil manufacturer has been forced to run extra shifts in its factory to keep up with demand

• Alexandra Sims
• Monday 21 March 2016

A surge in the number of people buying adult colouring books has threatened pencil stocks world-wide as manufacturers struggle to cope with an increased demand for quality crayons.  

 

The world’s biggest wooden pencil manufacturer, Faber-Castell, say they are experiencing "double-digit growth" in the sale of artists’ pencils and have been forced to run more shifts in their German factory to keep up.

 

“The production of our artists’ pencils has increased strongly compared to the previous year,” Sandra Suppa from Faber-Castell told the Independent.

“Currently, we are running more shifts than usual in our factory in Stein, Bavaria in order to satisfy the global needs for artists pencils related to the colouring trend for adults.

 

“The trend is continuing to this day and can be felt globally – from South America to Asia.”

Brazil has reported pencil shortages after many Brazilians jumped onto the colouring book bandwagon, The New York Post reports.

While, the famous European pencil manufacturers Staedtler and Stabilo are also struggling to keep up with demand, according to the New Zealand Herald.

 

Ms Suppa said the colouring book craze’s ripple effect on the pencil industry could be felt in an increased want for higher quality pencils and a better variety of colours.

“People are now not satisfied with ‘just’ 36 colours and we are noticing a trend in people preferring bigger sets of 72 or even 120 colours for colouring.

“We are also noticing that people are investing in our highest quality artists’ pencils.”

 

 

 

Colouring books have become a surprising feature of many bookshops’ bestsellers lists in recent years, with Waterstones previously noticing a 300 per cent rise in sales in just one year, the Telegraph reports.

 

Melissa Cox, head of children’s buying at Waterstones, told the paper: “Colouring books are doing really well at the moment, which initially surprised us… and we realised adults were buying them for themselves.”

 

She added there had been a prominent increase in demand for challenging and intricate designs to fill in.

 

Bestselling titles include Millie Marotta’s Animal Kingdom, Emma Farrarons' The Mindfulness Colouring Book and Johanna Basford’s Secret Garden.

Ms Basford, whose colouring books for grown-ups have sold some 16 million copies worldwide, including three million in China alone, told the Sunday Telegraph: "People like colouring-in because they are fed up with digital.

 

“There is something nice about picking up a pencil and a pen. You are not going to get interrupted by Twitter, and there is also a childhood nostalgia element to it.”

 

Faber-Castell attributes the sudden rise in adult colouring-in to the hobby's “relaxing and meditative nature”.

“It allows you to catch a break from the fast-moving digital world and to give your eyes a rest from flickering computer screens," said Ms Suppa.

“Colouring doesn’t require artistic training to get started, yet it offers a great sense of accomplishment when finishing a piece.”

[The Dark Man]

No good for shaky hands.

[ted sheckler]

Wife does it.  Helps her with stress.  Probably does about 2-3 hours worth per week. 

[The Dark Man]

Wife does it.  Helps her with stress.  Probably does about 2-3 hours worth per week. 

 

I think it is catching on for just that reason. A lot anxiety sufferers are being recommended this type of "in the moment" therapy.

 

If it brings peace, why not?

[plommer]

I think it is catching on for just that reason. A lot anxiety sufferers are being recommended this type of "in the moment" therapy.

 

If it brings peace, why not?

 

My 72 yr old mother has started coloring, she says it is very therapeutic.

[Dark Raver Camper]

dementia related, or so I've read. 

[maron]

think it has more value than those Bob Ross PBS painting shows....every mistake can become a cloud or something like that

[yisman]

the article uses crayons and pencils interchangeably

 

huh?

[TobyTyler]

the article uses crayons and pencils interchangeably

 

huh?

where do you mean? French word for pencil is crayon, maybe that's it.

 

this adult coloring craze is nuts, fortunately (and unfortunately sometimes) my co. involved. great for economy with many of the books being made domestically. Mills, printers, designers,publishing companies,truckers, all benefiting.

nobody makes colored pencils here anymore though.

[yisman]

where do you mean? French word for pencil is crayon, maybe that's it.

 

this adult coloring craze is nuts, fortunately (and unfortunately sometimes) my co. involved. great for economy with many of the books being made domestically. Mills, printers, designers,publishing companies,truckers, all benefiting.

nobody makes colored pencils here anymore though.

 

in the article Maron posted

[KingRevolver]

Have always hated it. Not in the least bit artistic or crafty.

[Guest boatboatboat]

I thought this thread was about coloring adult tyoe stuff

 

Porn